I made a presentation on setuptools & company last night at the Chicago Python user group. For the interested, the slides: http://ianbicking.org/docs/setuptools-presentation/ source: http://ianbicking.org/docs/setuptools-presentation/setuptools-slides.txt
Hit the /O in the corner to get all the HTML in one page. The slides kind of dwindle at the end, because I got tired of collecting stuff. But eh, they're just slides, not documentation. I think it went well. There were about 15 people there.