[group-organizers] Sponsorship Sales, Fundraising for Community Orgs
Roy Hyunjin Han
rhh at crosscompute.com
Tue Feb 26 09:06:08 EST 2019
Sponsorship training is a great idea. Will it be at PyCon? I may have to be
in Michigan on May 4th.
On Thu, Feb 21, 2019, 12:01 AM Don Sheu <dinaldo at gmail.com> wrote:
> Awesome everybody. Eloisa and I are getting ready for PyCascades. Looks
> like we'll sell out our second year. First year we sold our goal of 390.
> This year is 600.
>
> Soon as we're clear and the BDFL retirement gift event with Guido, Anders
> Hejlsberg, Larry Wall, and James Gosling, Eloisa and I will plan the
> curriculum.
>
> On Wed, Feb 20, 2019, 8:45 PM Aly Sivji <alysivji at gmail.com> wrote:
>
> > +1 from Chicago Python
> >
> > On Wed, Feb 20, 2019 at 4:45 PM Bill Israel <bill.israel at gmail.com>
> wrote:
> >
> >> I'd be interested in this as well. We've done well enough with PyTN the
> >> past couple of years, but I'm sure there are we can do better.
> >>
> >> - Bill
> >>
> >>
> >> On Sun, Feb 17, 2019 at 1:00 PM Don Sheu <dinaldo at gmail.com> wrote:
> >>
> >> > Hey all, I've learned a lot with sponsorship sales for PyCascades last
> >> > year, and now with Eloisa Tran chairing our sponsorship sales this
> year.
> >> >
> >> > Wondering if there'd be interest in participating in training for
> groups
> >> > around the Python community?
> >> >
> >> > For PyCascades, we were profitable as an org our first year. Eloisa
> >> joining
> >> > as our leader of sponsorship sales, we doubled, we may triple our
> gross
> >> > revenue.
> >> >
> >> > One example tactic I can share –
> >> >
> >> > 1. Eight days before the conference meets on February 23, I sent
> out
> >> > reminder emails to past supporters of PuPPy, my group in Seattle
> >> > 2. The email copy was targeted to remind past supporters of PuPPy,
> we
> >> > are hosting PyCascades in Seattle this year
> >> > 3. Please alert their staff that we are approaching sell out
> >> > 4. Got 15 new registrations that totals in about $2000 in
> additional
> >> > revenue
> >> > 5. A silver level sponsor for $8000
> >> >
> >> > My goal would be to include as many concrete examples like this in the
> >> > training. Eloisa was trained by the Anita Borg Institute to lead
> >> > sponsorship sales for Grace Hopper Conference. She donated $250k to
> >> > numFOCUS running sponsorship sales for PyData Seattle 2017, with about
> >> 800
> >> > attendees.
> >> >
> >> > Let me know. I'll collaborate with Eloisa to create curriculum to
> share
> >> > with everybody.
> >> >
> >> > What does everybody think?
> >> >
> >> > --
> >> > Don Sheu
> >> > - - - - - - - - - - - - - - - - - -
> >> >
> >> >
> >> > My Python user group convenes every month 2nd Wednesdays
> >> > http://www.meetup.com/PSPPython/events/232708762/
>
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