What is marketing?
tim.parkin at pollenationinternet.com
Mon Sep 8 21:27:41 CEST 2003
>Alex Martelli <aleax at aleax.it> wrote previously:
>|Many techies think of "marketing" as a dirty word because it's so
>|misused as an inappropriate synonym for "selling".
> 1. The act or process of buying and selling in a market.
> 2. The commercial functions involved in transferring goods from
> producer to consumer.
> The American Heritage (r) Concise Dictionary of the English Language,
> Third Edition. Copyright (c) 1992 Houghton Mifflin Company.
>In other words, 'marketing' is a synonym for 'selling' (commercially).
>The neutral word that Alex is looking for is 'promotion', which has a
>subtle but important difference from the dirty word.
This is totally misconstrued pedantry
Sell - 7 a Advertise or publish the merits of.
b give (a person) information on the value of something.
inspire with a desire to buy or acquire or agree to
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